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Fast Lane

Fast Lane

Speed and performance are in our DNA. Always have, always will be. Inspired by our action-packed partner WRC and legendary ambassadors Nigel Mansell and Damon Hill, we crafted new watches for those who share our love for adrenaline and want to accelerate 24/7.

Check our new phased structure and hit the throttle quickly; the faster you are, the better your deal. Do you go for pole position?



COMING SOON

Meet the Fast Lane

TIME TO ACCELERATE

How quick are you? Appreciating the race against time like no other, we offer you our Fast Lane watches in a new structure where we reward your speed. Essentially, the faster you pre-order one of these new Fast Lane watches, the better your deal is.

Start your engines and check your favourite timepiece. Every second counts!

Check the current phase of your favourite Fast Lane watch



WELCOME TO THE FAST LANE

Life in the fast lane gets your pulse racing. It’s where time accelerates and your adrenaline levels peak. You either keep up with it or you leave. The choice is yours.

The marriage between racing and timekeeping is nothing less than perfect. From our A1GP days to our Lotus F1 and MotoGP adventures, we have been around roaring engines from day 1. And we are hungry for more

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4 HIGH-OCTANE DESIGNS

Choose the racing watch that suits your style. Do you go for Damon’s iconic helmet design on the dial? Or Nigel Mansell’s limited edition inspired by his IndyCar championship? Whether you prefer a Grand Tech or Swiss Volante based model, they are all crafted from the finest materials and breathe speed and performance.


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NIGEL MANSELL

One of the greatest drivers ever to grace a circuit, Nigel Mansell is the only driver in history to hold the F1 and IndyCar championship crowns simultaneously. This timepiece brings together the passion, determination and never-say-die attitude that propelled Mansell to IndyCar glory and immortalised him among the racing greats.


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DAMON HILL

F1 Champion Damon Hill is a purebred racer. Like his World Champion father, Graham Hill, Damon is a fierce competitor who knows how to get around a track on two and four wheels. Celebrating the 25th anniversary of his F1 championship, Damon Hill’s limited edition shows a classy style including his helmet’s iconic design.


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WRC

Rallying is the toughest motorsport in the world. And WRC, the FIA World Rally Championship, is at its pinnacle. Honouring the epic battle of man and machine against the clock, these WRC Swiss Volante Special Editions feature the style and performance to succeed.


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LIMITED AVAILABILITY

Don’t miss your chance to make a bold statement. The Nigel Mansell and Damon Hill watches are limited to just 1000 pieces. Accelerate even quicker than usual, because the new phased pre-order structure rewards your decisiveness more than before. The quicker you shift gears, the more benefits you get.


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SWISS ENGINEERING

Racing needs precise engineering. These watches have all the key elements; bold design, high-quality materials, and cutting-edge Swiss technology at the heart of it all.


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SAPPHIRE CRYSTAL

Wear your watch proudly wherever you go. Featuring luxury, scratch resistant, anti-reflective sapphire crystal, these timepieces are built to last.


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3 YEAR WORLDWIDE WARRANTY

All timepieces give you superb quality. As such, we are happy to offer a multiyear, worldwide warranty.


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The Fast Lane collection

GT14
Fast Lane
Regular price $1,099.00 Coming soon
GT15
Fast Lane
Regular price $999.00 Coming soon
SVS311
Fast Lane
Regular price $549.00 Coming soon
SVS312
Fast Lane
Regular price $599.00 Coming soon